Brooklyn sculptor and founder of FantasyTrophies.com Dave Mitri wanted media attention for his high-end, hand-crafted fantasy football trophies in order to boost his search results and to convince fantasy fans to choose his premium product over cheaper alternatives. Among many other media hits we secured: a 4-minute video feature on Sports Illustrated’s MMQB website.
Sports Illustrated’s MMQB: The Sculptor’s Fantasy Job
An incredible 4-minute video feature on MMQB, the Sports Illustrated-owned website run by the most influential football writer in the country, Peter King. The link was tweeted by both Peter King and Sports Illustrated to their combined 3 million followers.
BroBible: These Awesome Handmade Trophies Are the Best Reason to Play Fantasy Sports—Besides Taking Another Bro’s Money
A feature in a popular website for young, affluent, sports-loving guys—the exact demographic Mitri’s company needs to reach. The piece was cross-posted in Guyism.
Brooklyn Daily Eagle: Meet the Sunset Park Sculptor who Creates Fantasy Football Trophies
This profile in a Brooklyn paper helped lead to other media coverage, including Salon and News 12, and provided a fantastic piece for the company’s press room.