A Child Grows, one of New York’s largest online parenting resources, hired Press Shop to get media attention for their 4th annual Brooklyn Baby & Family Expo, an all-day extravaganza of children's products and services, food, entertainment, and more. In addition to dozens of mom blogger write-ups and other local coverage, we coordinated these TV spots:
PIX 11: Brooklyn Expo Connects Parents to Resources
A 5-minute segment on the station's morning show featuring A Child Grows co-owner Kim Janulewicz talking about the array of baby products and services at the event, as well as offering ticket and website information.
Fox 5 News and News 12: Baby & Family Expo
Camera crews from both TV stations came to the event to interview attendees and the organizers. Both stations broadcast their reports that night, and provided great material for A Child Grows's future sponsorship kit.