Award-winning creative agency Trollbӓck + Co. designed the branding for the UN’s Global Goals, an ambitious initiative to improve and expand upon the Millennium Development Goals. We worked to get media coverage of the company’s creative work and the fascinating intersection of design and humanitarian issues.
Liz Picarazzi created CitiBin, a durable and well-designed trash enclosure, to solve a common problem plaguing many beautiful New York City buildings: lines of messy and smelly trash cans on their stoops. She hired Press Shop to get some media coverage for the new company, which had been getting great customer reviews but lacked much public awareness.
Brooklyn educator and entertainer Carmelo the Science Fellow (he’s a revered celebrity to many New York families!) hired Press Shop to publicize his first book Crazy for Science and to raise the profile of his innovative new school: the Brooklyn Preschool for Science, which had just opened a second location in Park Slope.
Brooklyn sculptor and founder of FantasyTrophies.com Dave Mitri wanted media attention for his high-end, hand-crafted fantasy football trophies in order to boost his search results and to convince fantasy fans to choose his premium product over cheaper alternatives.
SureShop bags are lightweight reusable shopping bags that prevent a frequent and very annoying parenting problem: strollers tipping over backwards when a child gets up. We worked with Sonjie Solomon, the inventor of the bag, to do outreach to top parenting publications.
We worked with Mountain, a wellness café and acupuncture/yoga studio, in Crown Heights, Brooklyn, to announce its opening to New York media. The healing destination is located on a block with little foot traffic, so the owners were relying on media coverage to let people know it's open for business.
A Child Grows, one of New York’s largest online parenting resources, hired Press Shop to get media attention for their 4th annual Brooklyn Baby & Family Expo, an all-day extravaganza of children's products and services, food, entertainment, and more.